Membership Benefits

The SEED Membership is designed to give you ongoing support so you always have access 24/7 to Marketing Strategy Support throughout the year at a fraction of the cost of having your own business Marketing Manager.

  • Monthly Live Q & A

    Get your questions answered. Join in every month. Bring your questions along, ask and get the clarity you need. Plus have the opportunity to listen as others ask their burning questions too. All live sessions are recorded and supplied in the Members Portal.

  • Checklists

    Stop trying to do everything from scratch. Save the headaches. Use tried and tested checklists for success with Social Media, SEO, Blogging and more.

  • Save Time!

    Delve into the members portal and start learning. Watch tutorial videos and learn quick fixes and insights to make the most your marketing efforts.

ADD Profit Membership Benefits

Not all membership programs are equal. This program is designed specifically for Small Business Owners That Want To Grow Their Business Without The Overhead Of Hiring A Full-Time Marketing Manager. You want to be able to make informed decisions about your digital marketing efforts to maximise your impact and stop wasting your time and money on unnecessary activities.

  • Gain confidence on what Social Media Platforms To Focus On & Be Present

  • Understand what should be included in your Social Media Marketing

  • Discover Free Tools To Create Content

  • Learn Where To Be Online With Impact When You're Busy

  • Troubleshoot Problems With Your Online Set Up

  • Be Surrounded And Supported By Other Business Owners Like You

  • Have Access To A Social Media Strategist & Digital Marketing Expert

  • Stop Wasting Time & Money On Unnecessary Marketing Activities

  • Discover Where Your Skills And Resource Gaps Are So You Can Hire Specialists With Confidence When Necessary

ADD Profit Membership is not for you if:

  • You Have A Full-Time Marketing Manager Who Is Up To Date On Digital Marketing And Social Media Trends

  • You Want Your Digital Marketing And Social Media To Be Done For You And You Don't Want To Know What And Why The Recommended Activities Are Being Done (That You Are Paying For)

  • You Would Rather Do It All Yourself Or Only Engage With Expert Help Ad hoc

We are growing every 30 days

Julia Christie

Working with Serena Dot Ryan has been an incredible experience. She is an exceptional worker and has outstanding communication skills. Serena has built a solid foundation for the extensive marketing plan we have built together. Her knowledge and expertise in SEO, web development, social media and email marketing is truly expansive. It has been so exciting to watch her put all the puzzle pieces together and to watch my company and sales grow every 30 days!

I now stand out from the crowd

Antoinette Stonham

I have been working with Serena for other 5 years in that time she has helped me with all platforms of social media and my website. We worked on many aspects of digital marketing including helping me launch my Instagram. Serena takes the time to understand your business and what you need to do to make your business stand out in the digital world. Her passion and expertise for digital marketing is infectious she makes it very easy to understand and implement. She goes above and beyond to help you understand what you need and why.

We're now better equipped

Juliana Gorman

Working with Serena was a truly delightful experience! Her in depth knowledge as a specialist in the world of social and online was second to none and her expertise and counsel on how to best develop our communications in this space was invaluable. I look forward to continuing to work with Serena to ensure we continue to engage and participate in this ever evolving space.

Membership Options

SAVE 25% with Annual Options. PLUS Annual Option with 1:1 POWER Hour works out to be $24 per week! Incredible value and support to help you grow your business on a budget.

Grow your business by making the most of what you have

Have marketing support, tools and resources to grow. Join by 15th March 2023 to lock in special pricing & save!

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About Serena 'Dot' Ryan

Digital Marketing Educator Serena Ryan

Serena’s logic is, if you haven’t made the most of what’s available to you for free first, before you do paid advertising, you’re leaving money on the table.

Serena has a passion for working with entrepreneurs and their teams to help them grow successful, profitable product based eCommerce businesses.

Serena Dorothy Ryan is an award winning Entrepreneur, Marathon Runner and Digital Marketing Strategist. Serena stepped into digital marketing in 2004.

In 2005 Serena created an online training program for 10,000 retail employees.

2006 she commenced working as a Trade Marketing Manager for a Complementary Health Care Company and focused on training Pharmacy Assistants using online resources.

In 2010, Serena worked for Visa writing draft Social Media Guidelines, including managing their online presence for one of their key projects in the payments sector.

Serena then went on to work in digital advertising and manage Digital Marketing Advertising for IAG (Insurance Australia Group Limited) with more than 50 team members and stakeholders and work on world first uses of technology directly with Google and multi award winning campaigns.

In 2014, Serena Dorothy Ryan founded ‘Serena Dot Ryan®’ as a digital marketing agency specialising in education and optimising online presence. In 2021 this agency is now known as ‘Dotterised®’.


  • What if I have a question and cannot attend the monthly Q & A sessions live?

    All monthly sessions are recorded live and supplied in the learning portal for members to watch in their own time.

  • Why is pricing in USD?

    SEED Membership is available worldwide. Having the membership in USD improves accessibility for all members to be able to join the membership.

  • What If I Would Like A Refund?

    The SEED Membership is designed to provide value right from the moment you sign up. You are given immediate access to over 60 + Lessons, Templates and Recordings. It is based on this no refunds are given unless it can be seen you have never logged in and gained access to the content. If you have a technical issue, have never logged in and would like a refund, please email [email protected].

  • When Does The Membership Start?

    The annual membership starts as soon as you sign up and goes for 12 months. Depending on the option you choose you either pay annually or monthly.

  • Is 1:1 Support included in the Membership?

    1:1 individual support is available in the upgraded special membership offers as listed on this page. Special pricing is limited and subject to availability. Alternatively if you would like to purchase separate 1:1 consulting, Serena Dot Ryan Power Hours can be purchased at